Flywheel Language Solutions
Flywheel, noun. a heavy revolving wheel in a machine that is used to increase the machine's momentum and thereby provide greater stability or a reserve of available power during interruptions in the delivery of power to the machine.
Definition by Oxford Languages
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At Blue Heron Orchard in Northeast Missouri, we use a manual cider press to grind apples for apple sauce and apple butter. The machine has a big, green flywheel that stabilizes the rotary motion, making our job easier when we grind up several bushels of apples.
The way I approach my role as a translator, editor, and even as a parent, resembles the "stabilizing" and "reserving power" functions of this flywheel – that is why I chose the flywheel as the logo for my business.
Backstory — More about the Orchard Flywheel
It is a winter morning at Blue Heron Orchard, and our small community is making apple butter — owner Dan, his wife, a couple of kids. A neighbor stops by, a friend joins us later. We sort and wash the apples, tossing aside some, cutting out bad parts of others. The Red Delicious are big this year, juicy. The Winesaps are always smaller, but they are hardy and healthy; they are also the last ones that came off the trees. Galas are an earlier apple, they are softer by the winter, losing some of their crispness. It takes more work to clean them. ​ Next, we take the washed apples to the manual grinding machine. The kids load the apples from the trays into the hopper, a handful at a time, making sure there is a continuous flow from tray to grinder to bin. Across from them, one of us is turning the wheel of the machine. Keeping a steady rhythm helps, because it is going to take some time to crunch all the apples we need for the butter we are making, over one hundred jars. ​ Galas are a breeze to grind. It takes little pressure of the teeth of the machine to crunch these softer, medium-sized apples. The first bin is full, and now comes a tray of Red Delicious. The kids are doing well, even though the apples are so big they can only pick up one at a time. ​ The wheels of the machine are spinning towards each other, but the teeth of the grinder have no hold — the apples keep bouncing up and falling back down, not getting caught. Dan keeps moving the turning handle and asks the kids to load more apples to prevent the bouncing. With more apples in the hopper, we hear the juicy fruit getting crushed, one after the other. Every time one gets caught between the teeth, Dan feels resistance at the turning wheel. He keeps going, and once he reaches a good speed, the jerking motion stops — the flywheel is now stabilizing the movement by releasing energy just when it is needed. ​ With the Red Delicious all done, lots of tough little Winesaps wait their turn on the next tray. They are not easy to work with, but we would never leave them out of the butter — this variety gives the Blue Heron Orchard products a distinct flavor you can recognize instantly. The kids are loading, Dan is turning, and the flywheel does what it is designed to do, releasing energy into the system when an especially tough apple needs more pressure. For much of the time when the grinding machine is in motion, it seems like the flywheel is nothing but extra weight, making it harder to turn the wheels instead of helping. Its role of stabilizing the rotary motion becomes evident, however, when that bit of extra energy is needed.
Translation and related services (English, Hungarian)
People around the world communicate for all kinds of reasons: to sell, advertise, educate, inform, share, tell stories and inspire.
If their message stays within their own language or culture, its reach is limited. When they bring in a translator, that message can break through walls, overcome differences and build bridges.
Our work is to create connections between writers and readers.
That’s where the skill comes in, above and beyond “just” being good at languages.
It involves breathing new life into texts in another language. […]
As translators our vocation is to ply our craft, and then disappear from the scene,
leaving no trace that we were ever there.
Excerpt from: Translation: The Inside Story (pdf)
— A behind-the-scenes report from the world's largest translation community (2020)
The Flywheel for Writers
In the story about the orchard flywheel, I showed three characteristics of the flywheel on the apple press: it is, in a sense, dead weight; it also provides stability, and it releases energy when needed.
Just like in translation, the “dead weight” of editing is the initial discussion about what you want to accomplish with the text to be edited. This back-and-forth about purpose, style, tone, and desire for consistency may take some time, but again, every little bit of energy we put into this in the beginning will save time during the rest of the work (when I can release the energy back into the process).
As for the third flywheel characteristic, stability, it again, comes from my experience studying and working with different languages and cultures. Customs, traditions and trends in language use provide a framework for any writing, but sometimes, we need to ignore these with intent. I can help you find a balance between sticking to the rules and breaking them — starting from plot development down to the precise use of semi-colons.
The Flywheel for Parents
The three flywheel characteristics shown in the story about the orchard flywheel (“dead weight,” stability, release of energy) are just as important in parenting as they are in translation and editing.
Throughout the kids’ childhood, parents have an important role of being the stabilizing force between learning and danger. Kids want to explore the world, taking off in many paths of discovery first within the home, then outside. It is our job to provide opportunities for learning and failures, while doing our best so that the kids don’t get seriously hurt.
Especially during the teenage years, but often much earlier, the kids will feel that our values, limits, boundaries are like the “dead weight” of the flywheel, holding them back. Since they lack the experience we have accumulated over our lifetime, it is important to stick to these values firmly, keep the boundaries in place. At the same time, we can and should be there to support, to assist when they are stuck, to release energies towards goals that challenge them beyond their years.
In order to do these parenting tasks well, we first need to pay attention — not only to the kids, but to whatever they are paying attention to, because
“Love does not consist of gazing at each other,
but in looking outward together in the same direction.”
(Antoine de Saint-Exupéry)